"...If the sign of a roadside shop read: "Buy gifts from us!..
Added 2022-07-17 14:35:06 +0000 UTC"...If the sign of a roadside shop read: "Buy gifts from us!" — we just had to go there, we had to buy all sorts of stupid Indian products, dolls, copper trinkets, cactus lollipops. The phrase "Souvenirs and novelties" directly bewitched her with its choreographic rhythm. If a cafeteria announced "Iced drinks", she mechanically reacted to the invitation, despite the fact that all the drinks everywhere were iced. It was to her that the advertisements addressed, it was she who was the ideal consumer, the subject and object of every vile poster".
quote from Vladimir Nabokov's book "L...".
